We won 1st runner up at Startup Weekend Bangkok!

Last weekend I joined Startup Weekend in Bangkok. This was organized by AIS in Lebua at State Tower and was the first Startup Weekend ever organized in Bangkok. From the 96 pitches on Friday, only 17 people were selected and asked to form a team.

On Saturday, Sitsari Kitisakkul told me his concept GOT.IT – a social customer loyalty app to replace paper punch cards and plastic membership cards – was selected and asked me to join his team as a UI designer to take on the design of the iPhone application.

Here’s what I have designed for my team (click to enlarge):

Application points of differenciation:

• Combine punch cards and membership cards into a single platform
• Social aspects to increase usage and retention (gifting friends, integration with facebook, Got.it point system to complement vendors own loyalty programs)
• Location based vendor discovery
• Provide analytics and consumer behavior data to vendors/merchants
• First mover in Thailand.

After two days of hard work and an incredible team work, we had to pitch our product and show the demo in only 5 minutes. This is a very short amount of time to convince the judges.

But finally, after two hours and final judges’ deliberation we won 1st runner up (behind ChatterBox) and a prize of 100,000 Thai Bahts (about US$3,000). Yeaaahh! Unfortunately, I had to leave the event early and could not be there on stage with the rest of the team to celebrate.

The team is committed to complete this project and release the app on the Apple Store later next year. Stay stunned!

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